In this digital world, people expect speed, convenience, and personalization at the touch of a button. When they invest in a fintech product but can’t see any values right off the bat, they’ll leave to find a better fit. Onboarding videos instantly show them all the values and make them stick around.
With tons of fintech companies and services out there, people need to make sure they invest in a legitimate one and don’t get scammed. A professional and well-polished customer onboarding video can boost your credibility and generate more trust from your target customers.
Many fintech solutions may have high numbers of customers, but that masks the fact that most engagement dwindles within weeks. Customer onboarding videos come in handy to translate initial interest into long-term activity, so product adoption can happen quickly.
Many fintech companies make the mistake of assuming customers will figure out how to use their fintech solutions easily. Onboarding videos make sure no customer is left confused in finding out what the solution is all about.
If you rely only on your internal customer support team, you run the risk of having long ticket queues, longer resolution times, and overwhelmed staff. Customer onboarding videos eliminate repetitive tasks.
All too often, fintech companies get obsessed with technology, and personalization suffers. By combining both animation and voice-over narration in an onboarding video, your customers will never lose the human touch.
Nobody likes wasting time with forms. If your registration form asks for too much, those precious potential loyal customers will slip off the hook. Simplify the process by using well-polished customer onboarding videos.
When it comes to money, security is paramount to your customers. Customer onboarding videos can be a great way to add some safety precautions. This assures them they are working with a trustworthy company.
Customer onboarding videos help your customers understand what solutions they will get. This also includes the features and other solutions you provide (and don’t). By being transparent, you help them to set clear expectations.