We love taking something that’s usually hard to picture, like what actually happens inside your arteries, and turning it into a clear, striking story. We created this 3D explainer to show how angioplasty works inside the body.
Our goal with this video was to take viewers inside the artery, letting them see plaques and blood clots as the procedure unfolds. With a balance of precise detail and cinematic flow, we aim to make angioplasty clear and easy to understand.
The animation style itself thrives on storytelling through motion alone. Since there’s no voice-over, we let the visuals carry the message.