Explainer Video for Cybersecurity Industry

Why Use Explainer Video for Your Cybersecurity Company?

Case Study: FortifyData

How We Achieved This Solution

The video starts by highlighting target viewers' pain points to grab their attention and hold it. After the viewers get a grasp on the problem, the video smoothly introduces FortifyData as a worth considering solution.

Considering that FortifyData already has complex information about the service they offer, we use a clear and simple background to simplify the explanation. With stunning motion graphic animation, all the useful features of the service can be easily understood even for a viewer who's not familiar with the industry.

Notable Features from the Video

• The concise script and straightforward narrative powers the explanation and makes the video so compelling.

• The video uses the service screen and user interface to show what the user experience exactly looks like.

• The motion graphic with smooth transitions makes every scene attractive to look at.

• The color scheme follows an extremely simple pattern, using trendy color but keeping it minimal to make it easy on the eye.

Case Study: Trustifi

How We Achieved This Solution

Trustifi is an encrypted email service that offers a solution for sending emails that are secured, tracked, and certified. This highly-engaging explainer video uses a combination of facts, statistics, and services features to drive the story.

At the beginning of the video, we briefly explain the cyber attack to support the cause of Trustifi services. It helps the viewers to have a solid understanding of why they need to use Trustifi to their advantage. And it does it with endearing animated characters that make the explanation even more entertaining without getting bogged down by the minutiae of how the service does its work.

Notable Features from the Video

• The polished voiceover follows the actions of the video, making it much easier for viewers to stay focused on the content.

• The useful information, in the beginning, makes the video isn't strongly focused on hard-selling the service, but also educating the viewers as well.

• The background music is very inviting, which works seamlessly with the content of the video.

• The concise explanation about its security options and benefits is a 360-degree view of the Trustifi's capabilities.

Benefits of Using Explainer Videos for Your Cybersecurity Solutions