There are two kinds of brand voices, the holistic voice, and literal voice. In this blog, I will not be talking about the stuff that employees must adhere to — the values that they must take into consideration when making … Continue reading How Do You Choose A Good Voice Actor for a Product Video?
Very few companies have what it takes to articulate what they do, how they do it, and why they do it. We’re talking about an important, yet often overlooked, brand-building factor for business owners from all around the world. Telling … Continue reading How Do You Tell Captivating Stories About Your Business?
Video content is increasing in popularity daily as more and more businesses spend big bucks to create video-based campaigns and marketing. This means competition is getting more fierce if you want to do the same. The key to solving this … Continue reading Try These 3 Methods To Get More Attention For Your Videos
In last week’s article, I wrote about how a video can become a valuable content to improve your website’s SEO. Now, I’m going to talk about why you need to implement SEO to the video itself. Essentially, the reason you … Continue reading 4 Reasons Why You Should Optimize Your Videos (Including Product Videos)
Video content receives special treatment on the Internet, and rightfully so, because it has asserted its dominance over other types of online content. In July 2014, Google updated their algorithm to put more weight on video content to make it … Continue reading How Explainer Video Content Helps Your Website’s SEO
Explainer videos are a tremendous tool for commercial websites to use to present their businesses better. They are also widely popular as advertisements across the Internet. However, there is only so much growth that a company can gain using their … Continue reading Should You Use Explainer Videos for Facebook Ads?
Background music plays an irreplaceable role in all videos, including your marketing video. It can amplify your message as well as shape overall nuances and emotions throughout the video. It’s no simple business to pick the right music track for … Continue reading Choosing The Right Music for Your Explainer Video
The psychology behind why some videos go viral has been researched many times. One of the most iconic and infamous virals video titled “Charlie bit my finger – again!” has a little more than 850 million views at the time … Continue reading 4 Elements You Need for a Viral Video
You made an explainer video for your company, and you are incredibly happy with the final result. Now what? For an explainer video to be actually beneficial for your company, the process can be long. An explainer video is a … Continue reading Insider Tips for Growth Hacking Explainer Videos
After your explainer video, or any other kind of marketing video, is made, it needs to get maximum exposure. Fresh, new clients are great for you because they mean that your company is reaching new groups of customers. But the … Continue reading 3 Steps for Leveraging Explainer Videos with Sales Emails